Innovation Zone

  • Be inspired by our Innovation Zone

    One of the most popular features of our show, the Innovation Zone, showcases brand new, innovative personal care products.

    The Innovation Zone highlights raw material products which will either be launched at the show or in the eight months before, allowing visitors to gain inspiration for their next product formulations.

    The popularity of this zone, demonstrates the importance of new ingredient and service launches in the beauty industry particularly in this region. This unique attraction invites its guests to explore the following three engaging elements:

  • Latest Product Launches

    Here you will discover the latest ingredients, raw materials and services, all of which will be launched at the show or within the eight months preceding, giving you the insight you need to get ahead of the competition.

    Formulation Displays

    Testing a product and its effectiveness is very advantageous, especially when there are a multitude of new products on display. A select number of exhibitors invite you to test out their formulations in your own time and draw your own conclusions.

    Mintel Live Demonstrations

    These demonstrations are delivered in partnership with the Mintel Beauty & Personal Care team, who demonstrate innovative finished products with unique qualities. See, touch and test the latest concepts at their daily demonstrations.

  • What live demonstrations are taking place?

    More information on the live demonstrations taking place at in-cosmetics Asia will be available in spring 2017.

    Live demonstration timetable coming soon

    What else is happening?

    As well as our Innovation Zone demonstrations, there are many other features of in-cosmetics Asia to discover.

    More show features

We use cookies to operate this website and to improve its usability. Full details of what cookies are, why we use them and how you can manage them can be found by reading our Privacy & Cookies page. Please note that by using this site you are consenting to the use of cookies.