CHITORA®FRAGRANCE is an innovative encapsulation technology specializes in fragrance, which modified release of fragrance by both chemical and physical mechanisms.The chemical linkages catch the fragrance molecules within carrier and reduce the evaporation rate. This labile bonding will slowly break down and prolong release of fragrant molecule. Biopolymer shell acts as physical barrier hinders fragrant diffusion and control release of fragrant molecule. Thus CHITORA®FRAGRANCE performs chemical and physical barriers to extend release of fragrance. The analysis of the fragrance from dry samples kept at 40 °C for 60 days in open container reveals that CHITORA®FRAGRANCE can retain over 20-80 fold of fragrance compared to free fragrance.