The rise of indie brands and the impact on Asia

The rise of indie brands and the impact on Asia

31 Oct 2017, 11:00 - 11:45

Marketing Trends & Regulations Theatre


In the fast-paced world of beauty where consumers are craving for brand authenticity and heritage, the ability of indie brands to connect with consumers on a personal level has helped them to gain influence and succeed. Indie brands are emerging around the world, inspiring homegrown brands within Asia to pave their ways into the global scenes.

Mintel looks into the key indie brands actively playing out in the beauty space, what the key takeaways are and the impact it will have on Asia.



  • Sharon Kwek


    Senior Innovation & Insights Analyst, Beauty & Personal Care, Southeast Asia Region


    Sharon brings eight years of experience in the FMCG industry, helping manufacturers, retailers and brand owners to develop their beauty businesses in...

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