Haircare trends in Southeast Asia

Haircare trends in Southeast Asia

01 Nov 2017, 16:00 - 16:45

Marketing Trends & Regulations Theatre


Trends and opportunities in hair care including fragrances, salon treatments and growing influences from the skincare category.

Trend Forecaster Nicole Fall will discuss changing needs from consumers, how anti-pollution products are gaining traction, the region’s unique environmental challenges such as heat and humidity that offer inspiration for new category development as well as analysis on consumer insights on what issues consumers face when purchasing hair care products in SEA.



  • Nicole Fall



    Asian Consumer Intelligence

    Nicole Fall is founder of Asian Consumer Intelligence, an innovation consultancy specialised in strategic research and trend forecasting focused on...

We use cookies to operate this website and to improve its usability. Full details of what cookies are, why we use them and how you can manage them can be found by reading our Privacy & Cookies page. Please note that by using this site you are consenting to the use of cookies.