Innovation Zone

  • Be inspired by the Innovation Zone

    One of the most popular areas at the show, the Innovation Zone showcases brand new personal care ingredients.

    Up to 100 innovations will be on showcase this year, ranging from raw materials and ingredient technologies - each launched no more that eight months beforehand

    Some products even include a sample formulation, so manufacturers of cosmetics can test the quality of the ingredient for themselves.

    All products on show were eligible for the Awards - but who made the 2019 shortlist?

  • Latest Product Launches

    Here you will discover the latest ingredients, raw materials and services, all of which will be launched at the show or within the eight months preceding, giving you the insight you need to get ahead of the competition.

    Formulation Displays

    Testing a product and its effectiveness is very advantageous, especially when there are a multitude of new ingredients on display. A select number of exhibitors invite you to test out their formulations and see how they were made.

    Mintel Live Demonstrations

    Join Mintel for live demonstrations at the innovation zone. See, touch and test a range of finished products on trend within the consumer market today. 2020 topics will be announced soon.

  • Ready to become a visitor?

    Register online for free entry, saving on the 400 Baht entry charge.

    Register your interest

    What else is happening?

    As well as the Innovation Zone demonstrations, there are many other areas of in-cosmetics Asia to discover.

    More show areas

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